What does the consumption of a product like Nike shoes mean to Andre, the working poor consumer discussed in the text?
A) He can afford a brand that is superior in meeting his physical needs.
B) His peers will now accept him.
C) They serve as a visible symbol that he is back as a successful member of society.
D) His peers will try to be more like him.
E) They serve as a reminder of what he used to have.

Question

Quizplus · Accepted Answer

Low-income consumers want the same products and services other consumers want.

What Does the Consumption of a Product Like Nike Shoes