Consider the following to answer the question(s) below.
The administration of a large university is interested in learning about the types of wellness programs that would interest its employees. To do this, they plan to survey a sample of their employees.
-Suppose that the university randomly selects a school (e.g., the Business School) and surveys all of the individuals (administration, faculty, professional staff, clerical, and maintenance) who work in that school. This sampling plan is called
A) Simple Random Sampling
B) Stratified Sampling
C) Cluster Sampling
D) Systematic Sampling
E) Convenience Sampling

Question

Quizplus · Accepted Answer

Cluster sampling involves dividing the population into clusters or groups and then randomly selecting entire clusters to include in the sample. In this scenario, the university is selecting an entire school (cluster) and surveying all individuals within that school. This is an example of cluster sampling, as opposed to simple random sampling, where individuals are randomly selected from the entire population, or stratified sampling, where the population is divided into subgroups and individuals are randomly selected from each subgroup based on proportion or stratum. Systematic sampling involves selecting individuals from a list or interval, while convenience sampling involves selecting individuals who are easily accessible or available.

Consider the Following to Answer the Question(s) Below