_____ involves interacting with a single respondent for several hours and is designed to find out the meanings various products and brands have for an individual.
A)Observational research
B)A long interview
C)Mathematical modeling
D)An experiment

Question

Quizplus · Accepted Answer

A long interview is the method that involves interacting with a single respondent for several hours to gain insight into their thoughts and emotions about different products and brands. Observational research involves observing and recording behavior. Mathematical modeling involves creating a mathematical representation of a system or phenomenon, and an experiment involves manipulating variables to test a hypothesis. None of these methods rely on extended interaction with a single respondent as a primary strategy.

_____ Involves Interacting with a Single Respondent for Several Hours