Which of the following statements DOES NOT indicate that a marketing manager is about to make a serious mistake?
A) "When it comes to my marketing strategy, if it ain't broke, don't fix it."
B) "International competition is just a fad. We can ignore it."
C) "I leave marketing applications of technology to the information technology staff. There's no need for me to learn about them."
D) "I try to place myself in the position of the consumer and do unto others as I would have them do unto me."
E) "My job is to sell products. If they happen to damage the environment because a consumer doesn't dispose of them properly, that's not my problem."

Question

Quizplus · Accepted Answer

The statement indicates that the marketing manager is considering the perspective of the consumer, which is a positive trait in marketing. The other statements demonstrate a lack of understanding or consideration for important aspects of marketing.

Which of the Following Statements DOES NOT Indicate That a Marketing