According to the text:
A) both micro-marketing and macro-marketing usually cost too much.
B) neither micro-marketing nor macro-marketing costs too much.
C) macro-marketing costs too much in the United States.
D) micro-marketing frequently costs too much.
Correct Answer:
Verified
Q63: When evaluating macro-marketing:
A) the evaluation is necessarily
Q64: Given the American economy's basic objective of
Q65: A measure of overall consumer satisfaction in
Q66: Consumer satisfaction:
A) is a highly reliable standard
Q67: A marketing manager should
A) know that most
Q69: Given the U.S. economy's basic objective, the
Q70: Measuring macro consumer satisfaction:
A) is easy-just add
Q71: According to the text:
A) macro-marketing costs too
Q72: MICRO-marketing effectiveness can be measured by:
A) the
Q73: The authors of the text contend that:
A)
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