Matching the type of communications media to the kind of message sent is considered:
A) media insensitive.
B) media savvy.
C) media sensitive.
D) nonverbal communication.

Question

Quizplus · Accepted Answer

Matching the type of communication media to the kind of message sent is referred to as media sensitivity. This implies that the sender must be aware of the various communication channels available and choose the most appropriate one that suits the message's intention and audience.

Matching the Type of Communications Media to the Kind of Message