The semantic differential is a five-point rating scale with endpoints associated with bipolar labels that have semantic meaning.
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Q11: Noncomparative scaling techniques are comprised of continuous
Q12: The smaller the number of scale categories,the
Q13: The New York City Transit used Likert
Q14: A noncomparative scale is one of two
Q15: Typically,each Likert scale item has seven response
Q17: The negative adjective or phrase sometimes appears
Q18: Of the three itemized rating scales considered,the
Q19: Non-comparative scales are often referred to as
Q20: The Stapel scale is usually presented horizontally.
Q21: When determining the number of scale categories
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