By examining checkout data, supermarkets have learned that people who are buying beer typically also buy a bag of salty snacks. As a result of this finding from___________ , supermarkets often place displays of beer near the chips and pretzel aisle.
A) optical scanning
B) electronic data interchange
C) bar coding
D) data mining
E) data warehousing
, supermarkets often place displays of beer near the chips and

Question

Quizplus · Accepted Answer

The technique used to analyze the checkout data and find the relationship between beer and salty snacks is data mining. This helps the supermarkets to make informed decisions on store layout and product placement.

Answer: A or C
 Optical scanning or bar coding is used at the checkout to collect data on purchases. This data is then used for analysis with data mining techniques to find patterns and relationships between products.

By Examining Checkout Data, Supermarkets Have Learned That People Who