Research on the mere-exposure effect has shown that liking a person:
A)increases with increased exposure to him or her.
B)decreases with increased exposure to him or her.
C)is determined in the first encounter;mere exposure will not change this phenomenon.
D)is predicted primarily by gender;mere exposure will not change this phenomenon.

Question

Quizplus · Accepted Answer

The mere-exposure effect suggests that familiarity breeds liking; therefore, increased exposure to a person increases the likelihood of developing a positive attitude towards him or her. Research has supported this phenomenon in various contexts, including the attraction towards romantic partners, products, and cultural stimuli.

Research on the Mere-Exposure Effect Has Shown That Liking a Person