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Customers Who Owned Nintendo's 8-Bit Video Game Console Were Unable

Question 59

Multiple Choice

Customers who owned Nintendo's 8-bit video game console were unable to play the same games on the firm's new 16-bit Super Nintendo system. There was little incentive for existing Nintendo fans to stick with the firm. In this case, Nintendo's new offering suffered from a lack of:


A) switching costs.
B) backward compatibility.
C) staying power.
D) effective pricing.
E) network effects.

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