If control problems are due to different types of customers purchasing similar products, which of the following structures would be most appropriate?
A) Product team
B) Product division
C) Market
D) Multidivisional

Question

Quizplus · Accepted Answer

A market structure would be most appropriate for control problems stemming from different types of customers purchasing similar products. This structure would allow for a focus on specific customer segments and the creation of marketing strategies tailored to each segment. Product team and product division structures focus on the products themselves, while a multi-divisional structure would be too complex for this issue.

If Control Problems Are Due to Different Types of Customers