When an organization wants to achieve a low-cost advantage and a differentiation advantage simultaneously, it should pursue a(n) strategy.
A) transnational
B) international
C) global
D) multidomestic

Question

Quizplus · Accepted Answer

A transnational strategy involves balancing global coordination and local responsiveness. This allows the organization to achieve both cost advantages through global coordination and differentiation advantages through local responsiveness. International and global strategies focus more on global coordination and may not provide the necessary emphasis on local responsiveness. A multidomestic strategy focuses on local responsiveness but may not achieve the cost advantages of a transnational strategy.

When an Organization Wants to Achieve a Low-Cost Advantage and a Differentiation