A company can sometimes avoid direct competition with the low-cost leader or dominant differentiator by pursuing a focus strategy.

Question

Quizplus · Accepted Answer

A focus strategy involves targeting a specific market segment or niche and tailoring the company's products or services to meet the unique needs of that segment/niche. By doing so, the company can differentiate itself from the low-cost leader or dominant differentiator and avoid direct competition.

A Company Can Sometimes Avoid Direct Competition with the Low-Cost