Stacy is going to the store to buy a gallon of milk.She will most likely use ____ in her consumer decision-making process.

Question

Quizplus · Accepted Answer

Stacy's purchase of a gallon of milk is a low-involvement product that she likely purchases regularly, making her decision-making process routinized response behavior. This type of behavior involves a habitual or automatic purchase decision that requires minimal effort or cognitive processing.

Stacy Is Going to the Store to Buy a Gallon