Mary knew that her firm would have to change its pricing strategy in the Asian market. Her company's line of high end cosmetics was the subject of price arbitrage. Mary believed that the problem stemmed from the degree of autonomy granted to the country managers in the region. Mary's firm is following a(n):
A) Geocentric pricing strategy
B) Transfer pricing strategy
C) Ethnocentric pricing strategy
D) Localized pricing strategy

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The Answer of Mary knew that her firm would have to change its pricing strategy in the Asian market. Her company's line of high end cosmetics was the subject of price arbitrage. Mary believed that the problem stemmed from the degree of autonomy granted to the country managers in the region. Mary's firm is following a(n):
A) Geocentric pricing strategy
B) Transfer pricing strategy
C) Ethnocentric pricing strategy
D) Localized pricing strategy

Mary Knew That Her Firm Would Have to Change Its