Procter & Gamble is well known for its use of __________ branding because every product in P&G's portfolio has a different brand name.
A) differentiated
B) individual
C) corporate
D) segmented
E) family

Question

Quizplus · Accepted Answer

Procter & Gamble uses individual branding strategy, where each product is given its own unique brand name, allowing each to be positioned and marketed differently.

Procter & Gamble Is Well Known for Its Use of __________