Which of the following groups is most likely to be the target market for extreme-value retailers?
A) professionals who like bargains
B) middle-class innovators
C) teenagers
D) low-income earners

Question

Quizplus · Accepted Answer

Extreme-value retailers usually target low-income earners who are looking for low-priced products. They often offer basic products at very low prices to attract this target market. Professionals who like bargains and middle-class innovators may look for more high-quality or trendy products, while teenagers may have more specific preferences and may not be as price-sensitive as low-income earners.

Which of the Following Groups Is Most Likely to Be