Which of the following is a primary disadvantage of viral marketing?
A) The costs of viral marketing are too high for most companies.
B) The brand associated with the viral message is usually forgotten.
C) Marketers have little control over who receives the viral message.
D) Viral messages are offensive to many potential customers.
E) Viral messages are blocked by most search engines.

Question

Which of the following is a primary disadvantage of viral marketing?
A)	The costs of viral marketing are too high for most companies.
B)	The brand associated with the viral message is usually forgotten.
C)	Marketers have little control over who receives the viral message.
D)	Viral messages are offensive to many potential customers.
E)	Viral messages are blocked by most search engines.

Quizplus · Accepted Answer

Marketers have limited control over the spread of the viral message, including who sees it and how it's shared, which can lead to unpredictability in the campaign's outcome.

Which of the Following Is a Primary Disadvantage of Viral