An organization's value proposition answers the question
A) Which markets should the business enter?
B) How does the business intend to attract customers?
C) Which products should the business offer?
D) How should the products of the business be priced?

Question

Quizplus · Accepted Answer

An organization's value proposition is a statement that explains how the business intends to attract and retain customers by providing unique value. It focuses on the benefits that the products or services offered by the business will provide to its customers, and how they are different or better than what competitors can offer. Therefore, the value proposition answers the question of how the business intends to attract customers.

An Organization's Value Proposition Answers the Question