Kodak procrastinating for years before deciding to enter the market for digital photography is an example of
A) inconsistencies with strategy and resources
B) inconsistencies between strategy and environment
C) inconsistencies with strategy and capabilities
D) inconsistencies between current and proposed strategies

Question

Quizplus · Accepted Answer

Kodak's procrastination in entering the digital photography market indicates inconsistencies between its strategy and the changing environment. It failed to adapt to the emerging digital technology, which ultimately hurt its performance and market share.

Kodak Procrastinating for Years Before Deciding to Enter the Market