When an organization grows by combining operations with competitors, the strategy is known as a __________ strategy.
A) retrenchment
B) horizontal integration
C) vertical integration
D) stability
E) diversification

Question

Quizplus · Accepted Answer

When an organization grows by combining operations with competitors, the strategy is known as a horizontal integration strategy. This involves the organization acquiring or merging with a similar company in the same industry to achieve economies of scale, reduce competition, increase market share, and gain access to new markets.

When an Organization Grows by Combining Operations with Competitors, the Strategy