Assume that total demand in a market is 1 and that customers are uniformly spread across the line segment from 0 to 1.There are only two companies in the market and there is no cost or service advantage held be either Firm 1 or Firm 2.Firm 1 locates at point a,and Firm 2 locates at point 1-b as shown in the figure.A customer chooses one firm or the other solely on the basis of distance travelled.
-If the two firms compete on price and the customer incurs transportation cost,it may be optimal for the two firms to locate at the point(s)
A) a = 0;b = 1
B) a = 1 - 3b;b =
C) a = ;b = 1 - 3a
D) a = ;b =
Correct Answer:
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