A sampling unit:
A) is an individual account.
B) is an individual transaction.
C) is an individual unit.
D) can be any of the above depending on the sampling frame.

Question

Quizplus · Accepted Answer

A sampling unit can indeed be any of the options listed (individual account, transaction, or unit) depending on the context of the study or the sampling frame being used. The definition of a sampling unit is flexible and is determined by the scope and needs of the research or audit process.

A Sampling Unit