The value curve is a convenient tool to help managers visualize how new disruptions might be targeted.

Question

Quizplus · Accepted Answer

The value curve is a commonly used tool to help managers identify areas for potential disruption and innovation in their industry or market. By analyzing the different factors that customers value, such as price, quality, and convenience, managers can identify where they can create a new value proposition that stands out from existing competitors. This can help them target new customers or create a new market segment that is not being served by existing products or services. Therefore, Option A is correct - the value curve is a useful tool for managers looking to identify new opportunities for disruption and innovation.

The Value Curve Is a Convenient Tool to Help Managers