When senders consciously attempt to influence the perceptions that the receivers form about them,they are said to be engaging in:
A) impression management
B) encoding
C) persuasion
D) distortion

Question

Quizplus · Accepted Answer

Impression management involves a conscious effort by the sender to shape the way the receiver perceives them, often in a positive way. Encoding refers to the process of converting thoughts into communication, persuasion involves attempting to change the attitude or behavior of the receiver, and distortion refers to the manipulation of information to achieve a certain outcome.

When Senders Consciously Attempt to Influence the Perceptions That the Receivers