Which of the following is necessary for a brand to be effective?
A)It should be ambiguous.
B)It should be created with the use of jargon.
C)It should be easy to pronounce.
D)It should be a generic word.

Question

Quizplus · Accepted Answer

An effective brand name should be easy to pronounce to ensure it is memorable and can be easily communicated among consumers. Ambiguity, use of jargon, and genericness can detract from a brand's distinctiveness and memorability.

Which of the Following Is Necessary for a Brand to Be