When you couple desire with the buying power or resources to satisfy a want,the result is a ________.
A)demand
B)benefit
C)need
D)differential benefit
E)service

Question

Quizplus · Accepted Answer

Desire alone does not result in a demand. It is only when the desire is coupled with the ability to pay for the product or service that it becomes a demand. Therefore, the best choice is A) demand. B) Benefit refers to the advantages gained from a product or service. C) Need refers to a basic requirement for survival or well-being. D) Differential benefit refers to a unique advantage that sets a product or service apart from its competitors. E) Service refers to an intangible activity or benefit that is provided to consumers.

When You Couple Desire with the Buying Power or Resources