A company that intended to maintain low-end pricing policies to make the market unattractive for its competitors is pursuing a/n ________ pricing objective.
A)break-even
B)profit
C)competitive effect
D)image enhancement
E)sales or market share

Question

Quizplus · Accepted Answer

The company's objective is to have a competitive effect by maintaining low-end pricing policies that make the market unattractive for its competitors. This implies that the company's goal is to deter competition and gain a competitive advantage over rivals.

A Company That Intended to Maintain Low-End Pricing Policies to Make