Managers can use ABM information to manage customer profitability. The most valuable groups of customers are those having the following characteristics: Types of Service
Products Ordered Requirements
A)High-margin Extensive
B)High-priced Low
C)Low-margin Low
D)High-margin Low

Question

Quizplus · Accepted Answer

High-margin and low service requirements customers are most valuable as they contribute more profit with less cost.

Managers Can Use ABM Information to Manage Customer Profitability