Vertical integration represents acquisition of a competitor.

Name: Vertical integration represents acquisition of a competitor.
Brand: Quizplus
Rating: 4.8 (37 reviews)

Question

Quizplus · Accepted Answer

Vertical integration refers to the acquisition of a company that operates within a different level of the same supply chain process. This means that a company may acquire a supplier or a distributor, or both, to add value to its business activities. Acquiring a competitor would fall under the category of horizontal integration.

Vertical Integration Represents Acquisition of a Competitor