The pull strategy involves retailers who attempt to "pull" customers into their stores through aggressive advertising of sales they are having.

Name: The pull strategy involves retailers who attempt to "pull" customers into their stores through aggressive advertising of sales they are having.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The pull strategy involves creating demand at the consumer level, encouraging them to seek out the product, often through advertising and promotions by the manufacturer, not the retailer.

The Pull Strategy Involves Retailers Who Attempt to "Pull" Customers