Intangible assets derived mostly from human capital are on the rise,according to the advisory firm Ocean Tomo.A study of the Standard and Poors' 500 index from 1975 to 2015 demonstrated a 17 percent increase in market value of intangible assets over this time period.Companies such as Stryker get 70 percent of its value from intangibles.Intangible assets are
A) equipment.
B) land.
C) money.
D) non-physical.

Question

Quizplus · Accepted Answer

For most of the 20th century, managers focused on tangible resources such as land, equipment, and money as well as intangibles such as brands, image, and customer loyalty.

Intangible Assets Derived Mostly from Human Capital Are on the Rise,according