A resource is valuable and rare but neither difficult to imitate nor without substitutes.This should enable the firm to attain
A) no competitive advantage.
B) a temporary competitive advantage.
C) competitive parity.
D) a sustainable competitive advantage.

Question

Quizplus · Accepted Answer

Resources and capabilities must be rare and valuable as well as difficult to imitate or substitute in order for a firm to attain competitive advantages that are sustainable over time. When a resource is valuable and rare but neither difficult to imitate nor without substitutes, it is likely to result in a temporary competitive advantage.

A Resource Is Valuable and Rare but Neither Difficult to Imitate