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Which of the Following Would Not Be an Application Best

Question 2

Multiple Choice

Which of the following would not be an application best suited for multiple regression analysis?


A) estimating the relationship between various demographic and lifestyle variables and the attitude toward a particular product
B) determining which variables best predict the sales of a particular product or service
C) estimating the effect of several marketing mix variables on product sales
D) reducing a large number of potential predictor variables to a smaller set of composite variables

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