In selling inventory control software to Apex Auto Parts Corporation,Bond tells Apex's purchasing agent that the software is "almost human." This is
A)fraud.
B)duress.
C)puffery.
D)undue influence.

Question

Quizplus · Accepted Answer

The statement "almost human" is an example of puffery, which is exaggerated sales talk that a reasonable person would not take literally. Puffery is not considered to be fraudulent because it does not involve false representations or material facts.

In Selling Inventory Control Software to Apex Auto Parts Corporation,Bond