Which approach is designed to make the prospect think seriously about a subject related to the salesperson's product and usually includes a surprising remark or statistic?
A) Opinion approach
B) Shock approach
C) Multi-question approach
D) Curiosity approach
E) Customer benefit approach

Question

Quizplus · Accepted Answer

The shock approach is designed to grab the prospect's attention by making them think seriously about a subject related to the salesperson's product, often through a surprising remark or statistic.

Which Approach Is Designed to Make the Prospect Think Seriously