It begins with the establishment of revision of an organization's mission and goals. The strategic planning process begins with a detailed analysis of the organization's strengths and weaknesses and the identification of opportunities and threats within the marketing environment.

Question

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The strategic planning process typically begins with the establishment or revision of an organization's mission and goals, not with the analysis of strengths, weaknesses, opportunities, and threats.

It Begins with the Establishment of Revision of an Organization's