David Dworkin is the founder of Swoozie's stores.The stores carry eclectic lines of wrapping paper,stationery,invitations,and gifts for affluent women.Dworkin supplied the product concept to other individuals who wanted to own and operate their own business without starting from scratch.Which of the following types of a business organization is Swoozie's?
A) a brand cooperative
B) a joint venture
C) a strategic alliance
D) a franchise

Question

Quizplus · Accepted Answer

Swoozie's operates as a franchise, where the founder (franchisor) supplies the product concept and business model to other individuals (franchisees) who want to own and operate their own business under the Swoozie's brand.

David Dworkin Is the Founder of Swoozie's Stores