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Why Is It Difficult to Make Generalisations Based on the Results

Question 18

Multiple Choice

Why is it difficult to make generalisations based on the results of case study research?


A) Because case study research is, by definition, immune to the error of making generalisations. That is its greatest strength!
B) Because case studies involve far too many people to allow for generalisations. You would be better off using a research design that uses fewer participants.
C) Because a case study involves only one or a few subjects, their actions may be atypical and not representative of a larger group of people or population.
D) Because the statistics involved in case study research do not allow one to draw larger conclusions about a population.

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