A strategic alliance is a long-term partnership between two or more companies established to help each company build competitive market advantages.

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A strategic alliance is a cooperative relationship between two or more organizations for mutual benefit, which involves sharing resources, knowledge, and capabilities to achieve a common objective or strategic purpose. The goal is to leverage the strengths of each partner to create synergies and enhance their competitive position in the marketplace. Strategic alliances can take many forms, such as joint ventures, licensing agreements, marketing partnerships, research and development collaborations, supply chain alliances, and distribution agreements. The key to a successful strategic alliance is to establish clear goals, align incentives, build trust, communicate effectively, and manage the risks and opportunities that arise over time.

A Strategic Alliance Is a Long-Term Partnership Between Two or More