Jonathan Collins, a customer relations manager at a retail firm in Minnesota, has added considerable value to his organization over the years by building strong relationships with the firm's clients and suppliers. Which of the following types of intellectual capital is he contributing to in this case?
A) equity capital
B) structural capital
C) human capital
D) social capital

Question

Quizplus · Accepted Answer

Jonathan Collins is contributing to social capital, which is the value derived from social relationships and networks within an organization. By building strong relationships with clients and suppliers, he is increasing the network of the organization and the trust and goodwill within it.

Jonathan Collins, a Customer Relations Manager at a Retail Firm