Substitutes of a product ________.
A) have the same technical specifications as the product
B) are products of similar nature that operate in a different target market
C) provide the same product or service through different means
D) do not have direct impact on the profitability of the product

Question

Quizplus · Accepted Answer

Substitutes provide the same product or service through different means. This means that they may not have the same technical specifications as the product and may operate in the same or different target markets. The presence of substitutes can have a direct impact on the profitability of the product, as consumers may switch to the substitute if it is cheaper or more convenient.

Substitutes of a Product ________