of the following are challenges that Groupon faces EXCEPT:
A) The goal of Groupon and its business partners is to have Groupon users become repeat purchasers.
B) Groupon faces an extraordinary level of competition because the daily deal technology is easy to copy.
C) Most of the Groupon deals are profitable for the merchants because their profitability is based on volume sales and not the profit margin of a single sale.
D) Some consumers buy the coupons but never use them, eventually leaving them dissatisfied and unlikely to use Groupon again.
E) Groupon must develop a comprehensive understanding of the differences in international buying behaviors to continue its explosive growth outside the United States.

Question

Quizplus · Accepted Answer

All of the statements in options A, B, D, and E are challenges that Groupon faces. However, option C states that most of Groupon deals are profitable for merchants because of volume sales, which is not a challenge but rather a strength of Groupon's business model.

Of the Following Are Challenges That Groupon Faces EXCEPT