How do web-based front offices and online self-service applications transform an organization's relationships with its customers?
A) reduce customer-service facilities available to a customer
B) educate the customer on the business process of the company
C) provide customers with a decision support system
D) free the customers from most routine direct contact

Question

Quizplus · Accepted Answer

Web-based front offices and online self-service applications allow customers to handle routine tasks on their own without direct contact with customer service representatives. This frees up representatives to handle more complex issues and improves overall customer satisfaction with the organization.

How Do Web-Based Front Offices and Online Self-Service Applications Transform