Low response rates that result when respondents fail to return a completed mail survey are a major factor leading to response rate bias.These low response rates pose a potential problem because
A) a carefully selected convenience sample becomes a probability sample.
B) segments of the population may be overrepresented or underrepresented in the final sample.
C) only surveys with a 100% response rate can be interpreted.
D) the sample size becomes smaller than the researcher intended.

Question

Quizplus · Accepted Answer

Low response rates increase the risk of nonresponse bias, where certain segments of the population are overrepresented or underrepresented in the final sample. This can compromise the representativeness and accuracy of the sample. The other options are not accurate; a convenience sample cannot become a probability sample, no survey has a 100% response rate, and the sample size is not necessarily smaller than intended, but rather, it may not be representative of the population.

Low Response Rates That Result When Respondents Fail to Return