With ______________ the potential market includes almost everyone with cable television in the United States, however the actual number of viewers is small.
A) Direct selling
B) Television home shopping
C) Vending machine retailing
D) Electronic commerce
E) Electronic retailing

Question

Quizplus · Accepted Answer

The statement is referring to television home shopping, which has the potential to reach a large market (everyone with cable television in the US), but the actual number of viewers who make purchases is relatively small. Direct selling, vending machine retailing, electronic commerce, and electronic retailing do not fit the description given in the statement.

With ______________ the Potential Market Includes Almost Everyone with Cable