One of the oldest forms of retailing, catalog retailing has started to lose in popularity as two-income households often do not like shopping from home.

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This statement is not necessarily true. While catalog retailing may have lost some popularity with the rise of online shopping, there are still consumers who enjoy the convenience and tactile experience of shopping from a physical catalog. Additionally, some households with two incomes may actually prefer catalog shopping as a way to save time and avoid crowded malls or stores.

One of the Oldest Forms of Retailing, Catalog Retailing Has