Perceptual maps aid in _________ a product.
A) Repositioning.
B) Underpostioning.
C) Over positioning.
D) Confused positioning.
E) Doubtful positioning.

Question

Quizplus · Accepted Answer

Perceptual maps help in repositioning a product by providing a visual representation of how consumers perceive the product in comparison to its competitors. The map enables businesses to identify perceived gaps in the marketplace and make informed decisions about adjusting their product positioning strategy.

Perceptual Maps Aid in _________ a Product