Timex should not try to build watches that cost in the $10,000's because the market does not expect nor accept a watch with that production quality from Timex.

Question

Quizplus · Accepted Answer

Timex is a brand known for producing affordable and durable watches. Therefore, consumers would not expect or accept a high-end luxury watch from such a brand. Timex's target market is not in the market for watches that cost thousands of dollars.

Timex Should Not Try to Build Watches That Cost in the $10,000's