Which of the following the results of the convergence of the real and digital worlds is most accurate?
A)a greater emphasis on traditional media since is more cost effective than social media
B)an increased emphasis on mobile marketing
C)a de-emphasis on socially networked communities like loyal users of a brand or alumni associations - groups with common interests
D)the elimination of traditional media; all media will become digital
E)the failure of near field communications to expand e-commerce due to the absence of digital cash

Question

Quizplus · Accepted Answer

With the convergence of the real and digital worlds, there has been a significant shift towards mobile devices as users are spending more and more time on their smartphones. This has led to an increased emphasis on mobile marketing as companies seek to reach their target audience where they spend most of their time.

Which of the Following the Results of the Convergence of the Real